French coffee capsule maker takes STHLM Fashion Week

During STHLM Fashion Week fall of 2017, French coffee capsule maker L’OR teamed up with the Swedish influencer Hanna Stefansson to host a brunch for the busy fashion influencers of Stockholm. Professional barrista champion Alexander Ruas served a nice cup of coffee and the venue Sturebadet treated them all to a nice brunch table set with pancakes, smoothies, smashed avocado toasts and everything else that is mandatory on a brunch table during STHLM fashion week.

Everything was filmed and posted to L’OR’s social media and shown in the company’s branches in other countries as an example on how to collaborate with influencers in their marketing.

Art direction