Eriks Såser product photography

Art direction

Legendary Swedish chef Erik Lallerstedt makes sauces. Great sauces. He has already made different kinds och bearnaise, aiolis and the classic Swedish sauce ”gravlaxsås” just to name a few. And in the fall of 2017, just in time for the annual seafood season it was time to release his first collection of mayonnaise. The pictures you see here were the sauce campaign hero pictures in printed ads, social medias and films.